What is Amazon Since Date?
Amazon Since Date is a powerful feature that allows you to track the exact date when a customer starts interacting with your product or brand on Amazon. This feature is available for Sponsored Products and Sponsored Brands campaigns.
With Amazon Since Date, you can get valuable insights into customer behavior, such as:
- First seen date: The date when a customer first saw your ad.
- Last seen date: The date when a customer last interacted with your ad.
- Conversion date: The date when a customer converted into a sale.
How to Use Amazon Since Date for Advertising Success
To use Amazon Since Date effectively, follow these steps:
- Turn on the Amazon Since Date feature in your campaign settings.
- Choose the date range you want to track.
- Analyze the data to identify patterns and trends.
- Adjust your campaign strategy based on the insights you gain.
By using Amazon Since Date, you can optimize your advertising strategy, increase conversions, and improve your overall campaign performance.