What is Instagram Shopping?
Instagram Shopping is a feature that allows businesses to tag products directly in their posts and stories. This feature enables customers to purchase products without leaving the app.
- Instagram Shopping is available in over 130 countries
- You need to have a business account and a connected Facebook catalog to use Instagram Shopping
Where to Find Instagram Shopping
To access Instagram Shopping, follow these steps:
- Go to your Instagram profile and tap the three horizontal lines
- Tap 'Settings' and then 'Business'
- Tap 'Shopping' and select 'Continue'
How to Use Instagram Shopping
Once you've set up Instagram Shopping, you can start tagging products in your posts and stories. Here's how:
- Upload a photo or video and tap 'Tag Products'
- Select the product you want to tag and add a description